Product Overview

Buyer representation has truly become one of the most critical consumer issues and will grow more prevalent as we move into the new century. Completion of the Accredited Buyer Representative (ABR®) designation course is an important first step towards earning the coveted ABR designation. This course covers the proper techniques and practices of buyer representation that will enhance your bottomline, review agency relationships, negotiation strategies, explain the advantages of buyer representation from the buyer`s, sellers, listing and selling broker`s perspectives and identify sources of buyer clients.
The ABR course is presented in conjunction with REBAC - The Real Estate BUYER`S AGENT Council. The ABR course tuition includes the first year dues towards membership of REBAC. REBAC is North America’s oldest, largest and fastest growing association of real estate professionals that practice buyer representation and a proud part of the NATIONAL ASSOCIATION OF REALTORS®.

Author Overview: The Real Estate Buyers Agent Council, REBAC

The Real Estate Buyers Agent Council, REBAC, was founded in 1988 to promote superior buyer representation skills and services. An affiliate of THE NATIONAL ASSOCIATION OF REALTORS® since 1996, REBACs membership now numbers well over 40,000 and is the worlds largest organization of real estate professionals concentrating on buyer representation. Members who meet all course and professional experiential requirements are awarded the ABR (Accredited Buyers Representative) and/or ABRMSM (Accredited Buyers Representative Manager) designation(s). Both are the only designations of their type recognized by NAR.
The ABR designation is geared towards agents who wish to enhance their buyer representation skills, and provides proof to prospective buyer-clients of their proficiency at servicing the special needs of buyers. The ABRMSM designation, on the other hand, is intended for owners, brokers and managers who have or intend to incorporate buyer representation into their company's service offerings. Developed in partnership with the Real Estate Brokerage Managers Council of THE NATIONAL ASSOCIATION OF REALTORS®, the education program includes the ABR Designation course as a requirement, though not the designation itself.

REBAC supports its members through a variety of benefits and publications designed to keep members informed of developments in buyer representation and to assist members improve their business. REBAC also promotes the advantages of professional buyer representation to consumers.