Krisstina Wise is the principal/Broker/CEO of the GoodLife Real Estate Team headquartered in Austin, TX. The GoodLife Team has been receiving national recognition for their innovations around agent/broker technology, SEO, cloud-based web technologies, social media marketing and driving lead generation over the web.
Recently nominated for the Inman Innovator Award, Kristina's vision includes the brokerage model of the future. In this one hour session, Krisstina will discuss the following claims while providing grounding evidence and specific tactical examples of the brokerage of the future.
Claim 1. The real estate industry is not immune to the shift in consumer expectations and behaviors.
Claim 2. The real estate game has changed and new rules apply regarding technology, how we appear on the web, and what we must know about the new tools and requirements to take care of the buyer and seller of the future.
Claim 3. Because of how fast things are changing and everything needed in order to satisfy clients today and moving into the future, the individual lone ranger agent will not be able to do it all by themselves.
Claim 4. Real estate agents and brokers will have to focus 100% on taking care of the needs of the buyer and seller. Everything is about what the customer needs. The days of the mega-agent superstar are over.
Claim 5. The real estate model is broken and this is a new age of real estate.
In this new age of real estate two problems must be solved:
- What is the broker's value to the agent: "What is the agent getting for their commission split?"
- What is the agents value to the consumer: "What is the consumer getting and what is the value of the agent now that information is readily available on the internet and is no longer proprietary information of the MLS?"
Don't miss this riveting session as Krisstina shares her vision for the future and answers these important questions. She'll share how her company demonstrates the new model and how you too can take advantage of this new era.
