No matter what form of media you use, you are a marketer. You’ll leave this session learning how to get a better response rate from your website, emails, direct mail, newspaper, magazine, or social media. Implementing these new ideas will improve your ROI (return on investment and return on impression) and help your bottom line.
In this jam packed hour you will learn simple steps to follow to make your marketing “stand out” and some other great ideas to help position yourself as the local expert. You will receive some great handouts and checklist and to follow so when you are ready to implement these strategies you will have a blueprint to follow. If you want to earn more money while working less, this is the session you don't want to miss! It’s Not The Market, It’s Your Marketing!
About Michael LaFido
Michael LaFido, known nationally as "The Renegade Agent", is a master communicator and motivator! He has spent years developing his great communication and marketing skills as a Realtor®, keeping him in the top 2% of agents (working part-time hours) while simultaneously launching his real estate sales and coaching business.
Michael is a dynamic speaker who speaks from a tremendous base of knowledge regarding marketing, business, and specifically the real estate industry. Michael has been voted “Chicagolands Marketing Of The Year” in both 2009 & 2010 by GKIC and is recognized nationally for his outside the box marketing and success. Michael has devoted more than a decade to studying the thoughts, actions, and habits of those business owners and real estate agents who posses true wealth in all areas of their lives. He has a true passion for coaching, motivating others, as well as presenting, all while sharing his knowledge and personal experience with others involved in the real estate industry.
Michael spent over 12 years as a full time high school teacher and football coach, 10 years owning a successful small business, and has over 11 years experience as successful Realtor®. That is why at one point Michael was known as “America’s #1 Most Celebrated Part-Time Agent!” He is the author of many books and has created a host of products supporting those involved in Real Estate.
Currently Michael is still an active Realtor® working with distressed home owners as well as helping both buyers and sellers. He's a co-host of the popular Real Estate Edge radio show in Chicago on am560 WIND news talk radio, & the Editor of “The Suburban” magazine which is Chicagolands #1 resource for home owners. Michael also is the founder of the Real Estate Video Marketing Specialist (REVMS) designation for Realtors. This wide-ranging experience means that Michael's captivating story telling and dynamic delivery style help any kind of audiences relate and understand how to integrate the lessons he teaches into their lives.
Audiences leave Michael's presentations educated, helped and very inspired and ready to put the tools provided into practice in their business and personal lives. He challenges traditional thought with his "Renegade" approach and inspires people to really take a look at their results and how they can improve them. Companies and organizations like the Women's Council of Realtors®, Wells Fargo, Ron Legrand Seminars, BGI Marketing, Mike Crow Seminars, RE/MAX, The Real Estate Book, Entrust IRA, Springboard Real Estate Academy, Realty Executives, & The Real Estate Investment Hour (890am Radio WLS Chicago), (to name a few) have profited immensely from listening to and embracing Michael's unique message.
Michael will inspire your organization and teach your agents or team how to create dramatic results in their lives and business. Implementing some of Michael's strategies, they'll learn how to dramatically increase their results in all 5 key areas of life: Financial; Relational; Mental; Physical & Spiritual. He'll provide your team with the tools they need to shift their mindset and apply the practices that will positively affect your bottom line and turn your company or organization into a raging profit-producing machine! Connect to Michael on Facebook.